Exclusive Books is a popular, high-end book store in South Africa. They have a Book Club called 'Fanatics' with many loyal book loving members.
'Fanatics' readers do not like to be disturbed while reading so we gave away mock dust covers for books as promotional items, when they purchased titles from the 2005 Booker Prize list. After all, it is the club for people who love to read.
Awards:
Silver Loerie - Outdoor
Creative Circle First in Outdoor
2008 Entry into D&AD annual